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Category: Social Media

writing on the wild side

Social Media Images 2018 Cheat Sheet

  Grab the PDF copy by clicking on the link below! social media images V2

What is social media marketing anyway?

Any type of business, in any type of industry will benefit from a well thought out, well implemented marketing campaign. It will ensure that your brand name, products and services are more easily recognised, you’ll build trust with your target audience and you’ll grow in authority within your field. This said, creating a marketing strategy…
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Goodbye Reviews, Hello Recommendations

Last month saw a huge change to Facebook reviews as they transition to a new format of ‘recommendations’. We now say goodbye reviews and 5-star ratings and move towards recommendations. Essentially, consumers wanting to review a business on Facebook will now be asked ‘Do you recommend <insert business name’? The answer is given by clicking…
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Social Media for the Introverts among us

I’ve been pondering this a lot lately…social media is all about a two way conversation and relationship, it’s about putting yourself out there, it’s about being real and authentic…but how does that work for the introverts among us. I work with a wide range of businesses, industries and people so I know, firsthand, that what…
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Top 11 Instagram Tips

Because 10 wasn’t quite enough, here’s my top 11 Instagram tips. A caveat of sorts…nothing on Instagram or any social media platform will work and achieve over the long term without a clear, actionable strategy which is in line with your business goals. With this in mind, let’s begin… 1. Instagram Stories I get that…
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How the new Facebook Privacy Updates affect your business

Anyone who runs a Facebook business page and/or advertises a business on Facebook needs to be aware of how the new Facebook Privacy updates affect you. So we know that Facebook (aka Mark Zuckerberg) has been all over the news of late over privacy breaches – most obviously the harvesting of data of up to…
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How do I find the right copywriter or social media manager?

These might seem like two totally different things but the similarities are very clear. It can be extremely difficult to know whether or not you have found the right person so here’s a few things you can look out for to help you narrow down your options and hopefully hire the right person, first time…
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Facebook Changes and Influencers

[et_pb_section fb_built=”1″ _builder_version=”3.0.47″][et_pb_row _builder_version=”3.0.47″ background_size=”initial” background_position=”top_left” background_repeat=”repeat”][et_pb_column type=”4_4″ _builder_version=”3.0.86″ parallax=”off” parallax_method=”on”][et_pb_text _builder_version=”3.0.86″]   Influencers’ stock just levelled up: Connecting with influencers who have a growing audience that they truly understand will be at a premium for most businesses and brand on social media. It will continue to be the most effective way to influence consumer…
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Social Media advice you’ll never get from me (part 2)

[et_pb_section fb_built=”1″ _builder_version=”3.0.47″][et_pb_row _builder_version=”3.0.86″ background_size=”initial” background_position=”top_left” background_repeat=”repeat”][et_pb_column type=”4_4″ _builder_version=”3.0.86″ parallax=”off” parallax_method=”on”][et_pb_text _builder_version=”3.0.86″] Okay, back for part 2 of social media advice you’ll need get from me. Caught up on part 1 first? Ready? Let’s go…   Just get started and worry about the strategy later   Wrong, just plain wrong. Getting started with your social…
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Social Media advice you’ll never get from me (part 1)

[et_pb_section bb_built=”1″ _builder_version=”3.0.47″][et_pb_row _builder_version=”3.0.47″ background_size=”initial” background_position=”top_left” background_repeat=”repeat”][et_pb_column type=”4_4″][et_pb_text _builder_version=”3.0.86″] There is some crazy social media advice out there – some of which has been around for years – but taking this advice will not help your social media efforts – it could, in fact, cause you damage. So, here’s the social media advice you’ll never…
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